Overview:

The Midas franchise, now a renowned specialist in Automotive Fast Maintenance, was founded in the US state of Georgia in 1956. Known for its “Midas Touch” service excellence, the franchise has since grown to over 2,000 locations worldwide.

Today’s car owners are keeping their vehicles on the road longer than ever — over 12 years on average — thanks in part to better designs and more sophisticated systems, but also to increased costs of both new and second-hand cars. There’s never been a greater demand for services which can maintain and extend the lifetime of cars in an efficient, fast, and affordable way.

Midas has built a solid reputation over nearly 7 decades which has placed it at the forefront of the market in its existing locations, and offers huge potential in new regions. Master franchise holders will have the opportunity to build on this extensive brand recognition and significant competitive advantage to replicate the same success with their own network.

The Franchise Opportunity:

Investing in a Midas master franchise means joining a network that values excellence, support, and continuous improvement. This master franchise opportunity a particularly interesting proposition for any investor wishing to use their model to build a substantial UK network in a recession-resistant industry with unmatched franchisor support.

• Sophisticated marketing frameworks founded on 7 decades of experience will reduce the time and effort needed to build trust and credibility in the marketplace.
• Dedicated R&D department …. commitment to innovation and quality ensures that franchisees are aligned with a forward-thinking brand that adapts to industry trends and customer needs.
• Backed by powerful tools, from sophisticated diagnostic tools through to advanced CRM systems which have proven to get results.
• Multiple revenue streams for your network including all aspects of auto care, sales and servicing.
• Support includes marketing, supply chain management, and technology solutions, allowing franchisees to focus on customer service and growth rather than day-to-day operational challenges.
• Established and comprehensive training and support methods mean even those without automotive experience can benefit, opening your franchise to a wider audience.